​ Hi friends, Learning how to make money from your ideas is not just a nice-to-have but a vital skill in our uncertain world. If

​ Hi friends, Launching, running, and scaling an online course involves a ton of moving pieces. And unless you’re willing to work an unhealthy amount

​ Hi friends, “No new email” That’s the message I’m seeing for the first time since 2005 (when I signed up for Gmail) in my

​ Hi friends, I got COVID. Oh well… Through the brain fog, I did manage to publish a few short essays this week and create

​ Hi friends, I’m headed to NYC for a wedding this weekend, so I’ll keep this intro short. Had a super productive writing week and

​ Hi friends, Thanks to Ship 30 for 30, I’m back to writing and publishing daily atomic essays. It feels so good to get my

​ Hi friends, Last week, I hung out with friends in Amsterdam and visited my favorite cookie shop: Van Stapele Koekmakerij. This tiny shop is remarkable!

​ Hi friends, Whenever performance review season came around in my previous corporate jobs, I always had a hard time remembering all I had done.

​ Hi friends, I’m knee-deep into organizing the Second Brain Summit, which kicks off in only 2 weeks 😱. We’re bringing together some of the world’s

​ Hi friends, Hope you’re doing well! Here’s a quick update on what’s new with me: 📨 Hit ‘delete’ on 13k cold subscribers from our Forte Labs email

​ What if you could only have one meeting per day and it couldn’t be longer than 30 minutes? Could you do it? We’ve set

How are you feeling one month into 2022? I’m freakin’ energized and pumped for this year! I just returned from sunny California, where I spent

“What were my top lessons learned?” This is one of my favorite questions in my annual review (I’m using this free template, btw.) This year, I identified

This is hands-down my favorite time of the year! Everything’s slowing down. I get to spend time with my parents. And I’m eating my favorite

I’ve got exciting news 📣 I’m joining Forte Labs (the business behind one of my favorite online courses, Building a Second Brain) as a Marketing Manager. I’m taking

How do you judge the quality of your work? Tiago Forte posed this question in the Executive Coaching Session of Building a Second Brain this

**No Black Friday craziness in this newsletter! Take a break with me from all the noise out there.** Hi friends, What are you doing on

Hi friends, Yesterday, I got to be part of an intimate Q&A with Gumroad founder and author of The Minimalist Entrepreneur Sahil Lavingia. He shared many lessons

Hi friends, This week felt like Christmas came early for course creators and online education enthusiasts. Every day another launch of an awesome tool or

Hi friends, Over the last year and a half, I’ve worked with dozens of course creators to launch, run, and scale their courses. What I

Hi friends, Do you ever let a win, even a major milestone, just pass you by? Before you know it, you’re knee-deep in the next

Hi friends, I’ve taken Write of Passage now three times, but the last session of the course always gets me. On Wednesday, I couldn’t help but tear

Hi friends, Yesterday, I got to hang out with two-time Grammy award-winning rapper Logic on Zoom. Say what? Here he is, answering the questions of Write of

Hi friends, Last week, I had a dream come true. I started working with the Forte Labs team on the upcoming cohort of Building a Second

Hi friends, After mentoring a few hundred students in courses like Write of Passage, Building a Second Brain, and On Deck Course Creator, I know

Hi friends, 12 favorite problems? What’s that about? It’s an exercise at the start of every Building a Second Brain and Write of Passage cohort,

Hi friends, It’s so good to be back in your inbox after a 3-week break! My vacation took me to Italy, Montenegro (hidden gem!), and

Hi friends, I’m writing to you from a rest stop somewhere between Modena and Rome, while waiting for the tow truck to show and pick

Hi friends, Last Friday, I spent 8 hours on a train traveling from Germany to Amsterdam… Without internet! (Damn it, Deutsche Bahn!) I needed an internet

Hi friends, “How long should I keep the cart open and accept new students during my launch?” That’s a question so many course creators have

Hi friends, In the last few weeks, I’ve been thinking a lot about matchmaking. No, not the Tinder kind (I’m happily married 😉) I’m thinking

Hi friends, My ‘Scale Your Impact’ newsletter is turning 1 🎂🎉 I can’t believe it’s been 52 weeks since I sent the very first one

Hi friends, I loved this retweet I got this week… Everything must be tweeted again…and again…and again. Let that sink in for a second. You

Hi friends, After 1.5 years, I’m finally visiting my parents 🙌! It feels good to be back home in Germany for a while. Although the “summer

Hi friends, I’m currently in full research mode as I’m gathering raw material to rewrite an online course sales page. So in the last few

Hi friends, Last Tuesday will go down as one of the most unproductive days I’ve had. To “blame” was our launch of The Maker’s Guide to

Hi friends, It’s the first time in a long time that I’m not enrolled in or starting a cohort-based course. (I’m not counting Ship 30

Hi friends, What are you up to next week? Hope your calendar isn’t overflowing just yet, and you can make it to one of the

Hi friends, What a week!! Two cool things happened… First, we wrapped up the second cohort of Minimum Viable Video and celebrated our students and their videos

Hi friends, I noticed that writing and setting up a landing page is a massive hurdle for many creators. (Maybe you, too?!) But having a

Hi friends, I’m writing this newsletter to you while looking into the lush, green Texas Hill country. This week, I’m staying at the newly-built Creator Cabins, 45-min outside

Hi friends, Have you heard of the 1% rule? It’s a rule of thumb that on any given platform on the internet, only about 1% of

Hi friends, I made something for you. My fellow course creators in the On Deck Course Creator Fellowship have been asking for examples of sales

Hi friends, I’m struggling. I’m struggling to keep up writing and publishing my daily atomic essays. I’m 66 days into this streak, and I really

Hi friends, What an exciting week! The On Deck Course Creator Fellowship officially kicked off. I already met a whole bunch of amazing course creators

Hi friends, We have lift-off 🚀 ​Minimum Viable Video has officially opened its doors for enrollment on Monday. Up until that point, we’ve been sending our

Hi friends, Why did the Stormtrooper feel lonely? …. Because he missed everyone. Ok, now that we’ve got the 1st April joke out of the

Hi friends, I’ve got exciting news! I made something for you. Yes, you! I know so many of you are creating a cohort-based course (or

Hi friends, How can I improve my writing? That’s a question I’ve been asking myself and my mentor Pauline. But before I could get an

Hi friends, “Building in public” time… We’re one month(ish) away from the next cohort of Minimum Viable Video. That means producing and publishing a ton of

Hi friends, “Let’s do an icebreaker!!!” Who has heard that at a start of a team event and immediately wished they had overslept? ✋Definitely me.

Hi friends, I sat down, staring straight at my phone that I had clipped into a tripod. A click on the button in my hand

Hi friends, This is more fun than I thought it would be. That’s what I said to myself today when I published my daily atomic

Hi friends, I’m nervous. The challenge I’m about to tackle sounds simple and scary at the same time. From Monday onwards, I’ll publish an atomic

Hi friends, It’s been only 4 weeks since I’ve started working with my copywriting mentor… And I can already tell that this is one of the

Hi friends, Would you ask someone to marry you on the first date? If you just thought, “Sure!” then I applaud your courage. But the

Hi friends, “What’s your big unshakeable WHY?” “Why do you do what you do?” My mentor challenged me with these questions in our very first

Hi friends, Last week I wrote to you about my transformational mindset shifts of 2020. In 2021, I want the transformation to continue. How do I

Hi friends, It’s a new year! The transition into 2021 felt like a reset for me. (Hope you got some good rest, too.) Over the

Hi friends, I’m deviating from my usual format today to share only one thing with you: a New Year’s tradition. No, it’s not a productivity

Hi friends, I’m taking the advice of fellow copywriter Per Andreasen and cut straight to the chase. Here’s what I want to share with you

Hi friends, Today was a pretty special day. The two online courses I’ve been working on for the last few months had their final sessions.

Hi friends, This feels weird. For 20 weeks, I had at least one new piece of content to share when I got to writing my

Hi friends, Have you ever received a video from someone that was just meant for you and you alone? Instead of sending you a text

Hi friends, Happy Thanksgiving / Turkey Day 🦃 to all my American friends and everyone else who’s celebrating it! I celebrated my first Thanksgiving only

Hi friends, This is the last week of the Performative Speaking course. All 30 of us gave our “graduation speeches” live on Zoom in front of the

Hi friends, I always took the bus home after school. The only problem was that the last lesson ended 30 min before the bus to

Hi friends, My mum told me she discussed the US elections with my grandma the other day on the phone. Neither of them have ever

Hi friends, You’re an educator. Did you know that? If you run a business, manage a team, talk to clients, freelance … you’re an educator.

Hi friends, I love waking up in the morning and not having to go anywhere in particular. For me, that’s a big perk of running

Hi friends, Flying internationally during a pandemic was quite an experience. If you ever wondered what it’s like to be alone in an entire airport,

Hi friends, This will be the last newsletter I’m sending from Papua New Guinea. The next one will come to you from North Carolina, where

Hi friends, Imagine you had to get rid of 90% of all possessions in your apartment. You had to leave with only a suitcase and

Hi friends, This week marks 12 weeks of publishing one blog post per week (YAY). But it almost didn’t happen. I finished the article last

Hi friends, This week, I’m saying goodbye to a few clients I’ve been working for over a year. The reason being that I’m shifting my

Hi friends, On Sunday, I led my first Zoom session as an alumni mentor for Building a Second Brain. I was pretty nervous, I can tell

Hi friends, Exciting news: My husband and I are moving to Canada in about two months. Toronto, to be precise. It’s gonna be a temperature

Hi friends,  Over the last couple of months, I’ve made some new friends over the internet.  And I’m always happy to see when one of

Hi friends,  I got great news last week! I’m going to be one of 20 alumni mentors in the upcoming cohort of Building a Second

Hi friends,  I signed up for Twitter in 2008 (!) in my second year in college. Besides a few embarrassing early tweets (which I’ve since

Hi friends,  This week, Write of Passage is coming to an end. The last 5 weeks have been one of the most transformative learning experiences

Hi friends,  I had the privilege of visiting an extremely remote, secluded place last weekend. Part of the northern coast of the main island of

Hi friends,  Two earth-shattering things happened last week … one literally, one figuratively.  For the first time, I experienced an earthquake last Friday in Port