Are you part of the 1%?

Hi friends,

Have you heard of the 1% rule?

It’s a rule of thumb that on any given platform on the internet, only about 1% of users add content, while the other 99% just lurk.

Only 1%!!!

You know what that means? There’s a ton of room to add your voice to the mix.

Even if platforms like Twitter, LinkedIn & YouTube seem to be so crowded already.

Even if it seems like nobody is paying attention. (You never know who’s watching.)

And even if you think you have nothing interesting to say. (You know something that others don’t.)

Become one of the 1%! It’s fun…I promise!

Now here’s what I want to share with you this week:


✍️ Copywriting

​Running out of content ideas? Go “Titles First”

How do some creators never seem to run out of things to say? YouTubers like Ali Abdaal use a technique called “Titles First” to come up with content their audience wants to read and watch. Here’s how it works.


🤓 Online Courses

A CBC isn’t always the right format. There are a ton of options on how you can deliver a transformative experience to your students.

Doing breakout rooms right: How to run a valuable Zoom session

You might love or hate Zoom. But breakout rooms are one feature that makes a Zoom session actually superior to an in-person lecture. If they’re done right! Here’s a 4-step approach for effective breakout sessions in your online course.

How to get useful feedback from your students

Had a call today with fellow course creator Payam Salehi, and he sent me this brilliant article of his afterward. He outlines 7 ways to collect feedback from your student that will help you improve your course. I hadn’t thought of 4 he mentioned.


📈 Productivity

That one made me laugh!

What does an online course manager do?

Running a course involves managing a ton of moving pieces. Working with a course manager is one of the best things you can do to lighten your workload. But what does a course manager actually do? A mini job description based on my experience as the course manager for MVV.

Virtual hugs from Durham, NC, (where I just got my first vaccine shot 🙌💉)

Julia

PS: I’m running a guest workshop in The B2B Sales Community on how to stand out on Twitter and LinkedIn to attract the right people to your business.

I’ll cover…

  • How to generate great content without spending hours every day
  • What you should post and how often on each platform
  • The copywriting principles you can apply to ensure your content hits the mark every time
  • And a simple framework for creating posts that get attention

It’s on Monday, 17 May, at 5 pm ET.

Hit reply and let me know if you want to join for free 🙂

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Julia Saxena

I help course creators pack their cohorts with their ideal students and deliver a transformational learning experience. Follow me on Twitter for daily essays about all things copywriting, online courses, and productivity.

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