Hi friends,
Learning how to make money from your ideas is not just a nice-to-have but a vital skill in our uncertain world.
If you’re trying to get any sort of business up and running this year, check out the free Talent to Money Summit from 7 – 8th June.
The goal is to support you in figuring out what kind of business you want to build and the first steps to getting it off the ground.
9 talented entrepreneurs will share their stories and key strategies for success. I heard that there are also going to be breakout rooms, panel discussions, and a manual to guide attendees through.

Now, here’s what I have for you this week. Let’s dive in…
Copywriting & Marketing
We recently worked with a client and helped them 10x the traffic to their blog.
— Ross Simmonds (@TheCoolestCool) June 3, 2022
How ?
Instead of just creating new content each month we created a distribution engine for amplifying what they had.
Don’t ignore the power of distribution.
Create once. Distribute forever.
Free Content Calendar Template
I’ve just released a new Content Calendar Template in my favorite project management app ClickUp.
This is the app we use at Forte Labs to manage the business (it’s like Notion + Asana + your task manager + your calendar had a baby).
I love it because it’s completely customizable and can be as simple and as sophisticated as you need it to be.
This template includes…
- a Kanban board to take every piece of content from idea, writing, editing, to published piece
- a whiteboard to brainstorm and let your ideas flow free
- a calendar view to plan your publishing schedule
- a space for documentation to capture your SOPs and guidelines
Click here to try out the template
(Btw, signing up for ClickUp is free and their free plan is very generous.)
Online Courses
How to price your online course:
— Jonah Wolfraim (@jonahwolfraim) June 3, 2022
(2 recommendations based on whether or not you have an existing audience)
How to Grow Your Online Course With the Right Support
I hosted my first Twitter space on Wednesday together with course marketing expert Billy Broas.
We discussed what it takes to run and scale a modern online course, including…
- The 3 core functions every course creator needs to have covered
- Who you should hire first
- Where to find the right support
- How to start a course from scratch (hint: it’s not starting a course)
- How to continue to support your students after they’ve “graduated”
- And much more
Click here to listen to the recording.
If you’d rather read than listen, check out these short essays on the topic:
- Course Creators: Who should be your first hire?
- Need support for your online course? Where to find the right hires
- What does an online course manager do?
Productivity
“Tell me to what you pay attention and I will tell you who you are.” — Jose Ortega y Gasset
— Ryan Holiday (@RyanHoliday) June 3, 2022
Why You Should Spend 1 Minute Now to Save 10 Minutes Later
There’s one person you probably don’t think about often enough: Your future self. But they desperately need your help to get things done. Here’s how you can give your future self a gift and make their life (and yours) way easier.
Julia
Your Copywriter & Online Course Specialist
P.S.: I need your advice: I’m going to start a book club for the Building a Second Brain book that comes out in less than 2 weeks.
Have you been part of a book club? If yes, what made it great/awful? If no, what would convince you to join one?
Any insights are much appreciated
If we were to create a Book Club for the Buiding a Second Brain book…
— Tiago Forte (@fortelabs) June 3, 2022
So people can read along at the same time, discuss the takeaways and implement what they learn…
What would you want to get out of it? What would make it a success for you?
P.P.S.: Missed the last newsletter? I wrote about 4 different pricing models for your course, landing page vs. sales page, and my go-to tool stack. Read it here.