This is hands-down my favorite time of the year!
Everything’s slowing down. I get to spend time with my parents. And I’m eating my favorite German Christmas treats that I’ve known since childhood.
I hope you get to relax, recharge, and indulge a little as well.
😊🎁🎉I wish you and your family happy holidays 😊🎁🎉!
Let’s get to today’s newsletter…
✍️ Copywriting & Marketing
Finding language/market fit: How to attract and convert the right students to your online course
A few words can make all the difference between your course selling out and barely anyone taking notice. Why? Because attention is your biggest bottleneck. To capture the attention of the right people, you have to find language/market fit. Here’s how to do that.
🤓 Online Courses
Reflecting on your online course: 3 questions for a useful post-mortem
Just finished a cohort of your course or even just a workshop? Sit down and reflect on it! That’s how you improve continuously. Here are my 3 go-to questions and guidelines for a useful post-mortem.
My advice for course creators (interview on the Disco Creator Series)
I share my journey into the online learning space, the key lessons I’ve learned about course design, and thoughts around go-to-market strategy for course creators.
📈 Productivity
The Ultimate Annual Review
I’m using this free Notion template by Steve Schlafman for the second time to conduct my annual review. Highly recommended!
2 days til Christmas and still waiting for my suitcase that contains presents but got lost on the way to Germany 😅🎄,
Julia
Your Copywriter & Online Course Specialist
PS: Over the next few days, I’m diving into the Mastering ConvertKit course by Brennan Dunn.
My goal is to up my email marketing game exponentially in the coming year and help double Forte Labs’ email list.
Of course, I’ll be sharing what I’m learning on the way. Stay tuned!
PPS: Missed the last newsletter? I shared some big news, why I’m giving up freelancing, and a crucial marketing principle to adopt. Read it here.
